Product-market fit (PMF) is one of the most recognized and important concepts for all startups. It means you’ve created a product or service that satisfies a market need by delighting its customers, which becomes evident through exponential organic growth.

Our Lifecycle Marketing model is provided by Keap, a CRM platform with whom we partner, to provide a simple framework of three key systems that cover the nine phases of a customer’s journey. We use these systems to design a marketing strategy that will help businesses attract potential customers, sell to them, and deliver an experience that will impress them and keep them coming back—with referrals.